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SEO > Generating Web Site Traffic Tips

Generating web site traffic is not as hard as some people might think. If your site's content is search engine friendly, you will make your job much easier.

Targeted traffic is what you ultimately want. You don't want people looking for contact lenses if you only sell glasses right!

People who come to your site are either first time visitors or repeat visitors.

Generating web site traffic for your online business is making sure your visitors take some kind of action;

- If you have an opt-in list you can capture their name and email address. That way you build a list that you can send them emails to inform them about new information on your site or some special offer you might have.

- Download something for free to subscribe to your list. Like a report or ebook.

- Take a survey. Give your target what they want by asking them.

- Buy something from you. That's the ultimate goal.

Generating web site traffic is making sure your site is displayed in the search engines (Google, Yahoo! and Windows Live Search -formerly MSN- are the three most popular) when web surfers search for your pages content.

You want your site to be displayed on the first two pages when somebody searches for your information.

Search terms used by web surfers are called keywords and your web site pages should be optimized for those keywords. Long search terms are usually the most targeted.

SEO or Search Engine Optimization is your goal. You want your site prominently displayed in the search engines results or high page rank.

Generating web site traffic will be easier when web surfers find you in the top 20 results of their searches. Because most of them never go to page 3 or more.

But how do you find those keywords?

There are free tools available;

Google - https://adwords.google.com/select/KeywordToolExternal

Yahoo! - http://inventory.overture.com/d/searchinventory/suggestion/

Wordtracker - http://freekeywords.wordtracker.com/

Again, you should aim for the most targeted keyword. The longer the better.

For example; If I am selling poker tips ebooks and videos. I am going to optimize for;

- texas holdem tips ebook
- texas holdem tips video
- texas holdem training videos
-etc.

You will have a much better chance of ranking high for those terms because there's much less competition for general terms like "poker".

Author: Alain Tanguay Posted: 2007.06.29 Print this article Send to a friend

For the best advice on SEO. Check out Aaron Wall's http://www.seobook.com
Generating web site traffic is not that hard after all. Make it easier for your target market to find you.
You can find more information on traffic building at http://www.flashnetbiz.com Al Tanguay is helping Entrepreneurs launch their online home business successfuly.

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