Email Marketing > Email Marketing Strategy - 5 Response Boosting Tips To Get Your Email Read

As you already know, the first thing you see is the subject line before you open an email, kind of like a headline for your sales letter. That’s why it is very important for you to optimize your subject line.

Here are 5 simple tips you can implement right away to increase the rate of getting your emails read:

Tip #1 The ‘Don’t make it look like SPAM’ Tip I’m sure you already know this, but just in case, I have to repeat this rule. If you have SPAMMY words like millionaire, money, and free just to name a few, your email will be blocked by SPAM filters.

Tip #2 The’ Short and Simple’ Tip If you write too long of emails, your chances of having SPAMMY words are increased. As a result, your email will not even reach your customer’s.

A better strategy is to have a link in your email so that you can send them your sales letter, without being filtered.

Tip #3 The ‘Personalization’ Tip Put your customer’s name on your subject line. How do you usually react when someone calls your name? Or you see it in a magazine?

It automatically grabs your attention and your mind goes, “Oh yeah, that’s me!”

It works the same way in internet marketing. Just use an autoresponder to extract the name of your customer to save you the time and trouble of sending every message manually.

Here is an example:

, here is the report you requested!

And if they entered their name in your capture page as John, the autoresponder will replace with John.

Tip #4 The ‘Branding’ Tip When your customers repeatedly see the brand of your product of e-mail message, you will create familiarity in their minds and more trust is established.

For example, if you have an e-course to help people build muscle, you can name it the GetBuffNow! Series. Simply add that to you subject line and your prospects will see those familiar words and have a better chance of reading it.

Tip #5 The ‘Curiosity’ Tip Make your readers wonder what’s in store for them inside the email message you’ve sent.

Here are some examples you can implement on your subject line:

“Here are the 5 secrets of…”

“I can’t believe I’m offering this…”

“Don’t make these mistakes…”

You get the idea, keep your readers guessing and the only way they know the answer is to read your message!

Remember, your customers probably have too email in the box already. And before your customers open your email, you must first grab their attention on the subject line. To have a better chance of your email being read, get out there and apply some of these 5 simple tips today.